Demure is a visual journal by JAYA GASCON, blogger & photographer born in Manila and now located in Auckland. Giving an inside look at urban life in New Zealand through an expansive collection and commentary on beauty, dining, well-being, travel, and personal style.



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Please note that we do not exchange product for feature on any of our platforms, nor present banner ads on this website. 

We cherish and appreciate any opportunity to collaborate in telling beautiful stories.

For sponsorships, please reach out to Selwyn Kumar at


DEMURE utilises affiliate links, and occasionally features advertorials and sponsored content in our platforms. While all partnerships are vetted first and foremost for editorial and brand alignment, collaborations may mean that we – the founder or specific members of the editorial team – receive compensation in the form of a commission, flat-fee or in-kinds gifts from companies and brands that appear on DEMURE.

Sponsored articles and initiatives are distinctly marked at the bottom of each feature. Please contact us should you see a discrepancy or read our Privacy Policy (coming soon) for more details.